Filling out the hair whilst boosting strength, the Full Potential Shampoo helps to reduce hair breakage and impart a fuller appearance. The Hair Preserve Blend helps to remove product buildup from the hair and decongest clogged pores for a refreshed scalp. Suitable for fine to thick, straight to curly, breakage prone or thinning hair. To use: Apply to wet hair. Work into a lather. Rinse thoroughly. All Bumble and bumble products are free from parabens, phthalates, mineral oils, and formaldehyde. Bumble and bumble is also a cruelty free brand, never tested on animals.